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Aug 26, 2015
"Once the herd starts moving in one direction, it's very hard to turn it, even slightly." --Dan Rather
How Groups Shape Individual Judgement
Peer pressure, herd mentality, groupthink -- all various phrases that hint at a central truth: the mind of the group often sways the mind of the individual. But how and why does this happen? The scientists at the Greater Good Science Center of UC Berkeley endeavor to find out.
BE THE CHANGE
Notice how your voice changes throughout the day depending on who you're talking to. Which voice feels most naturally "yours" and who brings it out?
