William Bruce Cameron
What We Measure. What We Value. And Why the Difference Matters.
Oct 17, 2017-- This thought-provoking piece highlights the problems that can occur when we let what we measure tell us what to value. "Whether you are in business, government, non-profit or academics, the metrics that surround you drive your action. The purpose of all these metrics is to drive productive action, and if you instead interpret these metrics as a measure of value, a very different set of counter-productive actions can emanate. This realization is an invitation to make an audacious attempt to first understand what productive action is in your context: that action which helps your work come alive and connects you to the rest of humanity through your unique contribution." (14108 reads)
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We make a living by what we get, we make a life by what we give.
Winston Churchill
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