Harold B. Lee
Aug 15, 2008-- "How do you inspire a revolution?" It's a question that obsesses Matthew Berman. A 36-year-old New York architect with short hair and a starched blue shirt, he doesn't, frankly, look like much of a rebel. "There's this grumbling," he continues. "It grows, it brings things to the center, and then you get this explosion." Berman and his partner, Andrew Kotchen, 35, boast high-profile clients such as CNN's Anderson Cooper, but they think of themselves as guerrilla fighters in a global cause: reducing the impact of housing on the environment. When it comes to trashing the planet, gas-guzzling automobiles and belching factories get most of the blame. Yet the primary offenders are actually closer to home. Here are the shocking numbers: The construction and operation of buildings generate half of all greenhouse-gas emissions in the country. This Fast Company article shares more. (3355 reads)
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Going beyond is as bad as falling short.
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