The idea that money does not buy happiness has been around for centuries, but now scientists have shown for the first time that even the thought of money reduces satisfaction in the simple pleasures of life. In two experiments, conducted by scientists at the University of Liege in Belgium, the subject's "savoring" ability -- the feeling of positive emotions such as contentment, gratitude, joy, awe or excitement during an experience -- was measured and shown to be lower when the thought of money was introduced vs. the control, without a money primer.
