Richard Semler has built a company that breaks all the rules. He encourages his employees to play hooky. He tells them not to bother with growth plans. Employees choose their own salaries, set their own hours, and have no job titles. Ridiculous? Inefficient? A recipe for chaos? Perhaps. But Semler's company, Semco, has grown from $35 million in revenue to $212 million in the last six years, and even with more than 3,000 employees, it has virtually no turnover!
