Social Media for Social Transformation

"Any social-change hero succeeds in doing three fundamental things -- raising awareness, creating impact, and transforming the heart. Today's technologies, particular social media, can be significant tools. For awareness, the Internet has been an absolute amplifier. For impact, the Internet has been a mixed bag: remarkable potential in democracy movements, but significant problems ranging from cyber-bullying to "slacktivism." Where it has been downright lacking, though, is in transformation. If we consider the profound revolutionaries of our time, from Gandhi and Mother Teresa to Cesar Chavez and Aung San Suu Kyi, their own inner transformation is what empowered them to touch the hearts of their communities. This is the place of our greatest leverage, and this is where the designs of our technologies have to be rooted." An inspiring talk at the UN on social media for social change.

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